Analyze the role of a manager within the functional areas of business Essay

Analyze the contribution of a manager within the functional areas of business - Essay display caseThe essay critically analyzes the role of a manager within the functional area of business with regards to the University of genus Phoenix MBA Overview Module.Managers use the market role to identify the type of products and services they can offer their clients. The trade role also allows managers to advertise their supplies to customers and ensure they meet the needs of their customers(Phoenix, n.d). Through marketing, managers learn how to create a well image for their business. Businesses that have consensus right from upper management to the other managerial positions have high chances of benefiting from the marketing role of a manager. But, managers should also have adequate knowledge about the various tools to use to labor an edge over their competitors.Use of the best marketing tools such as SWOT analysis and marketing mix enables the manager convince the customers to purc hase the products offered. Managers can use the SWOT analysis to identify the strengths, weaknesses, orthogonal opportunities and threats likely to locomote the business(Phoenix, n.d). Also, successful managers become advantage of existing market inefficiencies to develop a ludicrous selling point. For managers to be successful in their marketing role, they have to understand the different factors that can affect the success of their marketing campaign.The management role of managers involves coordinating and overseeing the work done by employees. Managers regularly hobble on the activities done in different departments to ensure they are in line with the goals of the organization. Managers must also have the unique capabilities to use employees effectively in order to achieve business success. They need to take time to interpret basic organizational values to the employees and create an effective work environment(Phoenix, n.d). Also, they must yield the necessary resources an d